Pipeline is a complete branding and marketing agency specializing in member-driven clubs and communities.
We help our partners find, attract, and engage their members through relevant brand positioning, innovative design, creative content, and smart technology—purposeful touchpoints that do more than just engage. They create meaningful connections and foster a deeper sense of belonging.
All of our work is powered by the wealth of data and insights we’ve gathered since 2008, refined through our experience with hundreds of private clubs and membership communities, each with their own unique stories and opportunities.
Clients who are drawn to us believe passionately in their club’s potential but struggle to tell their story effectively.
We offer brand strategy, marketing, communications, web design and development, private club CRM software, and consulting services that address the unique challenges that clubs face, and help to build a thriving, future-focused membership.
Brand Strategy
Uncover what makes your club unique and transform it into a compelling and consistent story that your members are proud to belong to—through strategy, positioning, identity, and messaging.
Targeted Marketing
Build relevant awareness with lifestyle and escape marketing strategies tailored for even the most exclusive, 501(c)-classified clubs. By leveraging micro-targeted whisper awareness initiatives, you'll reach the right audience at the right time, driving meaningful interest.
Websites
Unlike cookie-cutter solutions that treat websites as just another module, we create custom online experiences from the ground up—breaking free from the design, technology, and integration limitations imposed by one-size-fits-all providers, delivering much better performance at a fraction of the cost.
CRM & Communications
From onboarding to referrals, we craft brand communications and innovative systems that engage your members, nurture prospects, and empower your team, strengthening connections throughout your club.
Advisory
With strategic consulting, evaluate and optimize your club’s membership recruitment processes, products, and pricing, while personalized membership mentoring helps optimize the entire new member journey.
Connect
Every club is unique, and so is our approach. Whether you're refining your brand, deepening engagement, or unlocking new opportunities, we’re here to help. Share a few details, and we’ll be in touch.
Rooted in LA, SF, BOS & DC — working with clubs across the U.S. & Canada.
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